3 Steps I’ve Followed to Sell 50,000 Books

David Kadavy
2 min readMar 3, 2022

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I’ve sold 50,000 self-published books. No publisher, no employees, no publicist. Here’s three steps to sell a lot of books.

My sales numbers from Amazon alone. I sell books many other places.

Step 1: Write a viral title

Your title is the best ad for your book. Write a title that’s easy to remember and even gives away much of the value of your book.

Mind Management, Not Time Management is my best title. People remember it. It expresses a point of view, and you don’t even need to read the book for the title to help you.

Step 2: Run pricing promotions

You can sell a lot of books with pricing promotions. Amazon chose Mind Management, Not Time Management for a Kindle Deal, so right now, it’s only $2.49 on Kindle in the U.S.

Yeah, I don’t make a ton of money per book, but I sell a lot of copies. It’s #1 in its category right now.

I wrote a viral title, so each of these new readers will tell their friends, who will buy the book when it’s full price.

Step 3: Write lots of books

When readers like one book, they buy your others. Each new book grows your sales, like a snowball.

It sounds like too much work, but some of my books are 30 pages, some 250, some 150, some 75. Some in a series, some not.

Each new book is a chance to reach new readers who will tell their friends your viral titles.

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David Kadavy
David Kadavy

Written by David Kadavy

Author, ‘Mind Management, Not Time Management’ https://amzn.to/3p5xpcV Former design & productivity advisor to Timeful (Google acq’d).

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