Today in Colombia I heard a mourning dove. It was the same call I heard thirty years ago in Nebraska, so I asked myself, How many generations of mourning doves have been born in thirty years? How far back in the family tree before the one I heard in 1992…

How I bought the most sought-after ad space on Earth for $20 — Recently, my book was advertised on a Times Square billboard, right between Forever 21 and McDonald’s. Pretty cool, right? Here’s how I did it. Blip Billboards lets you advertise all over the U.S. I used a site called Blip Billboards ($25 free credit). It allows you to advertise on billboards all over the U.S., paying per “blip,” or 15-second…

Many years ago, I was filling out a profile on eharmony, and their questionnaire asked what kind of music I liked. I chuckled as I read the ridiculously-restrictive options: “Rock,” “R&B,” “Country,” and that was about it. But I laughed hysterically when I read the final option: “I don’t like…

There’s something you want to learn, or a project you want to take on. But it’s too big or too hard. The walls of that city are too high to scale, too thick to bust through. Some challenges are too great to face head-on. Instead of doing the one big…

The main difference between pro and amateur creators: Amateurs expect everything to work. So, the amateur leaves in their wake a trail of half-finished and failed projects. The pro also leaves a trail of half-finished and failed projects, but by a different name. They’re called prototypes. The amateur tries to…

You fix the algorithm, that’s what — Lately, it feels like Twitter’s algorithm is, let’s say: broken. I’m not getting the impressions I used to. I’m not getting the likes I used to. I have an account with 600 followers getting as many impressions as another with 23,000. I’m not the only one who’s noticed. Even Wait…

I’ve sold 50,000 self-published books. No publisher, no employees, no publicist. Here’s three steps to sell a lot of books. Step 1: Write a viral title Your title is the best ad for your book. Write a title that’s easy to remember and even gives away much of the value of your book. Mind Management, Not…